Wednesday 24 November 2010

Il sistema degli oggetti...

...is an Italian brand that I haven't heard before the one-third of the design team, Alessandro Manzi sent me the mail to let me know!

At first I was kind of curious as I speak Italian and so I could easily understand the title that in English means "The system of objects". Then I saw the pictures and I read the press release and I got excited, as this brand is exactly of my taste! The name of the brand, IL SISTEMA DEGLI OGGETTI is taken from the homonym book of 1968 from Jean Baudrillard. The symbol and logo must be a flint, the first man-made object of history.

The overall feeling of this collection is quite modern and up-to date but at the same time all clothes seem to be extremely wearable and comfortable!

So, the mission of Il sistema degli oggetti is to built a "system" of fashion icons, re-inventing and re-proportioning the historical one: parka, biker jacket, kimono, blazer, with the typical "designers" methodology. The pictures above are taken from the SS11 lookbook and my personal favorite is the last printed t-shirt where for the printing the team of Caterina Coccioli, Anna Lottersberger and Alessandro Manzi used ceremonial masks!



www.ilsistemadeglioggetti.it

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